Sustainable transportation initiatives, the workplace, and Peterborough

Section 1: Introduction. 1.0 Acknowledgements. 1.1 About the project and Peterborough Green-Up. 1.2 What is "sustainable" transportation? 1.3 Sustainable transportation principles. 1.4 Trends in transportation and climate change. 1.5 Negative impacts of climate change in Canada -- Section 2: Community based social marketing. 2.0 Community based social marketing: tools for change. 2.1 Principles of community based social marketing. 2.2 Methods of promoting sustainable behavior -- Section 3: Transportation to the workplace initiatives: Barriers and approaches. 3.1 Introduction. 3.2 Institutional challenges. 3.3 Workplace solutions to overcoming barriers. 3.4 Lifestyle benefits of travel alternatives -- Section 4: Case studies. Case study I: Vancouver's trip reduction program. 4.0 Overview. 4.1 Main objectives. 4.2 Solutions to barriers. 4.3 Results. 4.4 Recommendations for follow-up studies. Case Study II: Ottawa's transportation management program proposal. 4.5 Overview. 4.6 Main objectives. 4.7 Solutions to barriers. 4.8 Recommendations for follow-up studies -- Section 5: Applications in Peterborough and conclusions. 5.0 Transportation applications in Peterborough. 5.1 Conclusions -- Section 6: Resources and bibliography, and appendices. 6.0 Resources. 6.1 Bibliography -- Section 7: Appendices. 7.0 Climate change and transportation ad campaigns. 7.1 Planned road extensions and expansions in Peterborough.